Photo: Chicago Tribune
The Chicago Cubs will be going to bat (pun intended!) against the Chicago Commission on Landmarks over its proposed plan to display a 360 square-foot Toyota billboard behind the left field bleachers at Wrigley Field. The city’s Department of Zoning and Land Use Planning has approved the project.
According to a Brian Goeken, the commission’s chief,
The Commission would evaluate the impact of the proposed sign on the appearance and historic character of the ballpark, both from the exterior as well as from the inside of the ballpark looking out.
The Cubs stand to gain financially from the project, but the sign, at least from the renderings, has the potential to be considered an eyesore. Chicago has had to deal with controversy over landmarks before.
How does the view look to you?